What Is iTunes?
iTunes is a Mac and PC media player application used for playing and organizing digital music and video files. It also allows users to connect to the iTunes Store. Music, movies, TV shows, audiobooks, mobile apps, e-books, and podcasts are available for playback, purchase, or download through iTunes. Movies and TV shows can also be rented. iTunes allows users to download content to other Apple devices for portability and playback.
Apple introduced iTunes in 2001. Apple offers iTunes as free to download but requires users to have an account to rent, purchase, and download premium content. While many things in iTunes must be purchased, there is free content available for download and playback as well. The podcast section, for example, provides both audio and video content that a user can either play or download for future playback, most of which is free. Users can subscribe to preferred or desired features so that, when the device is connected to iTunes, the most recent content will be downloaded automatically.
The Church and iTunes
The Church has a Mormon Channel page in the podcast section on iTunes, found at itunes.lds.org. On the Mormon Channel iTunes page, you can play or download video and audio podcasts. General conferences, Mormon Messages, CES devotionals, LDS radio broadcasts, and other Church-related content can also be accessed on iTunes. Some of these are available in multiple languages. Also, by subscribing to favorite podcasts, users will have these favorites automatically download each time their portable device is connected to iTunes. Downloading media allows users to store Church media on personal devices and use it for home teaching, lessons, and sharing the gospel.
The Mormon Channel iTunes page primarily serves as a video-on-demand site. All available content can be downloaded to portable devices and connected to a TV or projector for playback. Apple has an Internet-connectable device, called Apple TV, which connects the iTunes store to the TV for convenient playback of available content. LDS podcasts can also be located and played on TVs connected with Apple TV.
For additional information on Apple TV, Apple portable devices, and iTunes, visit apple.com.